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Nutritional snack and meal company partners with popular endurance event
January 20, 2011, Dubai, UAE: Spectators at today’s Dubai Marathon can ensure that the food that they enjoy whilst watching the event is as healthy as the activity they are cheering on. Health Factory – a UAE-based nutritional meal company – will be providing joint exclusive catering for the popular sporting occasion, which attracts professional athletes and competitors from across the globe.
“The Dubai Marathon is an endurance event that represents the epitome of physical fitness, so as a company that prides itself on creating healthy cuisine, we were delighted to be asked to provide catering services for the event,” said Sandra Gojkovic, Business Development Executive at Health Factory. “Taking care over what you eat is a major component of ensuring a healthy lifestyle, so the partnership between Health Factory and the Dubai Marathon is the perfect fit,” she added.
On offer at the Health Factory kiosks positioned at the finishing area will be a number of balanced, nutritional offerings for both spectators and participants; such as Quinoa salad, Thai beef salad, chicken tikka wrap, low fat and low sugar chocolate brownies and a variety of fresh juices and smoothies.
“As the Dubai Marathon is an event that is so clearly synonymous with a fit and active UAE lifestyle, we are providing a menu that accurately reflects the health aspect of the event. The selection on offer is tasty and wholesome, as well as being easy to eat whilst standing,” revealed Sandra. “Ease of eating was obviously a major consideration for us, as we were aware that there are going to be a lot of people on their feet to congratulate those who have achieved the incredible goal of completing the 40km distance,” she added.
Health Factory was established in the UAE in 2007and since then has grown in stature to be one of the largest healthy meal providers in the country. The organisation has a highly qualified and experienced team of chefs and nutritionists to provide the best combination of taste, variety and healthy ingredients. The company hopes that exposure at events such as the Dubai Marathon will help people to realise that eating a healthy meal doesn’t necessarily mean having to eat a bland one.
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